Blog

Projects, news and what’s cooking!

April 10, 2017

Earn your invitation to engage on social media

Are you over the onslaught of social media and in the bunker of digital burnout? You’re not alone. Social media fatigue is real for those thumbing it ad nauseam. For digital agency insomniacs (like us), whether geeks who work in a specialised online marketing company or geeks just the same from a full service advertising agency, the fight…

April 3, 2017

Radio on the Radar

The Broadcast Research Council of South Africa (BRC) recently released its full first year of Radio Audience Measurement (RAM) data but what can the advertising agency and marketing executive make of the findings? Our media agency team share their insights. We were pleased to see that the new BRC RAM sample frame now accurately reflects…

March 9, 2017

Humble Impressions from Indaba

Lernert & Sander, Giorgia Lupi and Kaki King, Kate Moross, Dokter & Misses, gt2P (Great Things to People) and Andile Dyalvane, Yinka Ilori, Marina Willer, Stuart Forrest, Blinky Bill, TL Uglow, Nelly Ben Hayoun, Osborne Macharia, Winy Mass, and Luis von Ahn. The list of creative genius @designindaba is exhaustive. It could be exhausting for…

August 19, 2016

Announcing A Creativity Revolution

Fast tracking business growth for independent creative professionals who intimately understand, speak and translate South African diversity through communication.   In our industry we’ve got unbridled power through which we can tackle socio-economic problems with creative solutions. That’s one of the two big reasons why we have to fast-track new talent faster, with the second…

REAL Advertising For REAL People 8
July 5, 2016

REAL Advertising For REAL People

REAL advertising for REAL people Jawitz Properties, One of SA’s leading Real Estate Advertising agencies, has launched the first phase of its national TV advertising campaign to raise awareness of the brand and create lead generation through a short code sms campaign. The 4, 15-seconder TV adverts, which were created by Ebony+Ivory and Breadbin Productions, will feature on a…

Profmed TVC Story 3
June 22, 2016

Profmed TVC Story

Profmed TVC Story Creating meaningful work is something we at Ebony+Ivory endeavour to do. We focus on telling compelling stories that matter and with our client Profmed, a Medical Aid for select graduate professionals; we are able to do just that. With our latest TV advert that extends the brands aspirational and exclusive approach we…

Making a difference, differently!
April 26, 2016

Making a difference, differently!

Making a difference, differently! with Lambano Hidden in a suburb on the east of Johannesburg is a gem of a home called Lambano; a sanctuary really, as 28 orphaned or abandoned children are given a permanent home here and countless others cared for at its medical step-down facility/hospice exclusively for children. “The children have been…

Branding Agency
April 5, 2016

Branding Agency

What is a branding agency? A branding agency is a company that specialises in creating, building and marketing brands. The role of a branding agency is to take your brand to the next level with an overall brand strategy that incorporates creative, media buying, and advertising to meet your objectives. Building brands from the ground…

Fast track from brief to go-live
March 9, 2016

Fast track from brief to go-live

In the time-sensitive world of media strategy the planner’s network is equal to their net worth. The Ebony+Ivory media team recently proved this as it turned around a media plan to Black Entertainment Television (BET) Africa in less than 24 hours, proving too that great relationships with media owners make for great agency delivery. It…

The art of SEO 3
February 24, 2016

The art of SEO

The art of SEO – How easy it is to get it wrong and tips on how to get it right Search Engine Optimisation (SEO) is the Public Relations of digital communications and it is one of the top ways to attract people to your website. If you haven’t optimised your site you are missing…